India’s GDP growth rate has been among the fastest in the world in the last few years, but there are great differences in growth between industries and states. Also, some parts of India’s markets are hungry for imported products and in others, there is either not enough business or the price outweighs the costs for international businesses.
Understanding where your market is and how best to service it is critical to the success of any foreign company. But doing your market potential analysis can be hard as much of the data is not available online because the government statistics are incomplete, information has not been uploaded and also because many players in the market are unwilling to share their intelligence for fear of the competition. This can make understanding India’s markets difficult – but it is still critical to do the industry analysis.
M+V’s Market Entry & Expansion experts support clients to enter and expand in India. As part of this we speak at business events on India and Indian Markets throughout the year and all over the world. We have collected together some of the most commonly asked questions about India’s markets and how to succeed in them. If you don’t see your question answered, please write to us and we will try to answer it for you!